The best marketing strategy for network marketing is giving, yes it’s not pushing your business opportunity but giving something of value to prospects. This strategy will explode the fortunes of your business without the frustration of chasing people who are not really interested in your opportunity.
This way, by not immediately exposing them to your business, but providing a valued resource that they can use for whatever purpose in their existing business, they will see you as a expert or leader. Well, it will certainly help you build yourself in the MLM field as someone with much more knowledge than the majority of network marketers out there.
That’s it, that’s the strategy, offer your prospects something without expecting any returns, before you show them your primary business opportunity. Some of you will be mystified about what value you would be able to give, as it’s not that long ago that you started in network marketing yourself.
Let me tell you a little story about myself and how best marketing strategies affected me!
Some 5 years ago I attended a meeting for my then network marketing company and sat next to a fellow called Troy. It was quite obvious to me that he was very knowledgeable about the business and during one of our conversations he offered to help me with problems I was experiencing recruiting. He said he would contact me, but as I was not in his downline, I felt there would be a very good chance that after reflection he would not bother, but true to his word he rang me.
That phone call, because he had nothing to gain whatever he did for me, raised him up on a very high pedestal in my eye’s and I thought of him as a leader. After a period of 2 or 3 years of us interacting with each other, he showed me a business he was switching to and without hesitation I was only to glad to join under him.
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